I have 20 plus wonderful years experience in the hair industry. I began in the world of hair, apprenticing under Master stylist and Colorist Phillip Movius of Birmingham, Michigan. I then  apprenticed under Master Stylist and Colorist Richard Weintraub; owner of Yellow Strawberry of Sarasota, FL. I began as a stylist 20+ years ago. I have worked with the amazing Master Stylist and owner of Spa Hollywood Tess Evanoff for 16 years. I have grown in the knowledge and experience  of creative hairstyling and exceptional haircoloring.

Having my own Salon was the desire of my heart for many years. For the first time, I took a leap of faith to begin this new journey in my life. I love to be given the opportunity to share new ideas and creatively express dynamic hair designs for all my clients.  

  • Keratin Complex
Testimonials Leave Testimonial
Taking the leap of faith. I have known Augast from right around when she was in high-school, till now and there is one thing I regret "not getting my hair cut sooner" Being in the service industry I found it easier to pull my hair back. If I could go back in time "I would take Augast advice and trim my long hair ever month or so. But really I should have listened to Augast when she told me I'd be able to handle a short hair cut I LOVE MY HAIR CUT that was back in May, my story to be continued
T F.
Augast has been doing my cut and color for 5 years. I drive over an hour to reach her and it is so worth it. She always nails the look. If I lived in Sarasota I would have her blow out my hair every week. I have never had someone do such a perfect job. Augast can do a variety of looks but if you want a hip girl bob, look no further.
Laurie B.
In the 10 years I moved to Florida, and several stylists later I could not find one that I liked. After meeting Augast and telling me what she does and how sweet she was, I figured I'd give her a shot. 3 ish years later I could never go to anyone else! I've had her cut, style, color, you name it! She has really gotten my hair to an amazingly healthy point because trust me, it needed a lot of work from the neglect! She is a miracle worker and an absolute joy to be around.
Amber R.
Augast has been coloring & styling my hair for almost 20 years. Augast is truly a master stylist, artist and perfectionist. Augast has had exceptional training from the inception of her career and she has taught and continues to seek out opportunities to further her education on the most current styling and coloring techniques. Augast has a genuine concern for the health of one's hair and takes extreme pride in everything she does. Augast is extremely talented and is one of Sarasota's finest hair artists.
Bambi K.
"I was in a store and I saw a lady with the cutest hair cut, I don"t normally go up to people to ask "where did you get your hair cut?" She told me Aguast, from the Hair Loft in Sarasota. I live in Venice, but I thought it would be worth the drive, since I have not found a satisfying haircut to fit my face shape and hair texture. Augast was extremely professional during our consultation and I felt confident watching her go to work to transform my dull hairstyle to an exciting new style and cut. I would highly recommend Augast to give you a great look with her expertise."
Terry K.
I just went to Augast for the first time and was so impressed! I loved what she did to my blonde hair and the cut is amazing. I reviewed a few photos with her and talked about "the look" I was going for and she nailed it. She took into account my skin tone, face shape, and eye color as well. She is a very talented hair stylist and I definitely recommend!
Lauren M.
Augast has the skills, talent, experience, dedication, knowledge but more than anything she has an immense passion and heart for what she does. I would never let anyone else touch my hair except for her. She cuts, treats and styles my hair with great wisdom. I am blessed to have found her. I strongly recommend her. You will not be disappoint it. - Carmen
Carmen D.
Augast arranged both my initial hair consultation and my first haircut appointment with kind and prompt professionalism, inspiring confidence from the start. With natural ease and skill born of experience, Augast allows face shape and features to suggest the most flattering individualized cut. I am glad and grateful to avail myself of her styling services, from maintenance to special occasion styling.
Diane S.