Vive Luxuria Studios

Featured Services

About

ONLINE BOOKING available for Sunday, Monday, and Wednesday.

To schedule an appointment TUESDAY, THURSDAY, or FRIDAY call me at (301) 793-7261.

Welcome to Vive Luxuria Studios, a full-service hair salon nestled in the heart of Atlanta. Founded by master stylist Dana Smith, our studio brings over a decade of expertise in custom color, curly hair care, and barbering. Our work has been featured on movie sets, music videos, and commercial productions, but our passion is rooted in delivering exceptional, personalized salon experiences.

At Vive Luxuria Studios, we’re committed to creating a professional yet welcoming environment where every client feels seen, pampered, and confident. From vibrant color transformations to precision cuts, we use top-tier products and techniques to ensure stunning results—every time.

Products

Redken Shades EQ
L'Oreal Professional
Olaplex

Testimonials

Dana is a great colorist and hair cutter. I am very particular and she has worked with me to find the best technique and color for my hair - blond with dark roots. My hair is straight and fine and she also always gives me a great haircut. I am glad to find someone who cuts hair AND does color.

Cindi S.

Dana at Vive Luxuria does such an amazing job with my son’s curly hair every time! My pre-teen has beautiful ringlets and a surfer look that needs an experienced stylist. Dana knows how to work with curls, dry and wet, to achieve a perfect consistent look. We met her at Helmet over a year ago and followed her to Salon Loft. She is the best!

Jorgelina S.

Dana at Vive Luxuria does such an amazing job with my son’s curly hair every time! My pre-teen has beautiful ringlets and a surfer look that needs an experienced stylist. Dana knows how to work with curls, dry and wet, to achieve a perfect consistent look. We met her at Helmet over a year ago and followed her to Salon Loft. She is the best!

Jorgelina S.

This was my first time with Dana with Vive at Salon Lofts and I’m extremely happy I made the switch. She gave me the perfect layers with curtain bangs while maintaining my length. I have straight hair and she gave me so much volume and bounce. I love all the tips she shared while she is cutting it and styling it.

Emma J.

I’ve known Dana as a stylist since her days at Helmet. When I found out she had opened her salon at Salon Lofts, I didn't hesitate to follow her. I love her consulting and friendly demeanor and how consistent her cuts are. My hair is not growing as fast, and she is very careful to achieve the look I want without sacrificing too much hair. I can sit and relax! I know she is going to get it right every time.

Val J.

Thanks, Dana, for the sassy cut! I feel lighter and younger!!

Susan L.

Dana is a fantastic stylist. Her ability to leverage her understanding of hair textures, colors and styles to achieve a client’s vision is an invaluable asset. This understanding has been even more important in times when I wasn’t sure what I wanted. She balances being bold with being comfortable. I’ve been working with her for several years and completely trust her. I highly recommend Dana.

Ashley T.

Dana is excellent! Always goes above and beyond to work with you in order to achieve the style you're aiming for. Would recommend her to any guy or girl that just moved into town and is looking for a super stylist!

Blake D.

Dana is a wonderful hairstylist that truly cares about your hair. She is a great listener and has worked with me on my hairstyle ideas to maximize the looks. Dana always takes in consideration the condition of your hair when using or recommending products for your hair type. She gave me confidence when I was going through my postpartum hair journey. Dana is versatile and a professional that cares. I always appreciate her honesty and fun personality. Definitely a bright spot in my day! Happy client of 5 years and going! Celissa R.

Celissa R.

Finding someone you trust to cut your hair is always so stressful and when I moved to Atlanta I was so lucky to find Dana. I wear a hair system which makes everything so much more complex, but Dana didn’t even flinch. My cuts are perfect every time. Now my fiancé sees her too. She’s the only person we will go to.

Mario J.

Dana is the person everyone needs cutting their hair. She consistently does an excellent job with my haircuts. Additionally, she’s made great suggestions when wanting to branch out and try balayage.

Jordan H.

Searching...

Dana Noelle Smith - Master Stylist, Color Specialist, Curly Hair Specialist, Barber

Salon Lofts - 12th & Midtown